5.13.2008

Let There Be Light Promotional Graphics - Fashion







CLIENT:

Good for Party - Chicago, IL

PHOTOGRAPHER:
David Anthony

DESIGNER:
Jani Anderson

COPYWRITERS:
Shreyas Shah and Christina Wilson

DESCRIPTION:
MS&A worked closely with Lumen and Effen Vodka to develop promotional graphics for a fashion event entitled Let There Be Light. Playing off of the elemental themes of the promo copy, we developed a series of four graphics for the event, each element represented by a different photograph. We were fortunate enough to work with David Anthony, one of Chicago's finest art and fashion photographers, to design a graphics that were simple, eye-catching and clever. These graphics were used in the print and online promotions for this event. For the print promotions, we coupled the element on the front with a detail shot of the venue on the back that reflected that particular element. Can you tell?

URL:
http://goodforparty.squarespace.com