1.01.2008

Shreyas Shah - Principal

CAPABILITIES

Editorial & Content Development
  • Managing Editor for Good for Party magazine, building and leading an editorial team of journalists, photographers, and designers from prototype to launch.
  • Contributing writer to Straight No Chaser magazine, Rap Pages, Metro Times.
  • Executive Producer for several highly successful, critically-acclaimed CD releases, including artist development and creative oversight.
  • News segment script writer for Changing America, a television news magazine.

Copywriting
  • Senior Copywriter for Omoamusic LLC, Changing America, Good for Party magazine, including writing and editing advertising media, marketing collateral, including print and radio ads, press releases, artist biographies, liner, sales sheets, media and press kits.

Marketing + Sales

  • Director of Sales for Omoamusic LLC and Good for Party magazine, including b-to-c retail sales distribution and management, advertising and sponsorship sales.
  • Managed advertising sales team to generate over 35K in gross ad sales for Good for Party’s premiere issue.
  • Developed cost-effective marketing strategy using a variety of street-level promotion, direct response, and print and radio advertising to achieve maximum market penetration.
  • With Omoamusic LLC, launched a highly profitable and consistent secondary revenue stream through effectively marketing back catalog to foreign licensees.

Video Production
  • Producer of news segments and full-length educational and documentary films for Changing America and the State of Michigan, including budgeting, line management, talent acquisition, and location scouting.
  • Editor in all aspects of post-production, including on-line and off-line editing, graphics creation and video effects.

EDUCATION

University of Michigan, Ann Arbor, Michigan
Bachelor of Arts in Film and Video Studies, August 1998
Honors: Recipient of the William J. Branstrom Award for Academic Excellence

University of Chicago, Chicago, Illinois
Advanced Writing Coursework, June – September 1991

EXPERIENCE

2001 – PRESENT
EDITOR-IN-CHIEF/PUBLISHER
Good for Party Magazine – In print and online
Chicago, IL

2001 – 2004
MANAGING DIRECTOR
Omoamusic – Independent electronic music record label
Detroit, MI

1999 – 2001
ASSOCIATE PRODUCER/EDITOR
Changing America – nationally syndicated weekly television news magazine
New York City, NY

1996 – 1998
EVENTS DIRECTOR
Metaphor Productions LLC – event planning, production, and promotion
Ann Arbor, MI

1995 – 1996
Video Producer
State of Michigan – educational video production
Lansing, MI

1994 – 1995
Production Assistant
Cabin Creek Productions – independent documentary film studio
New York City, New York

Software
Word, Excel, Powerpoint, Mac OS, Avid, Final Cut, Photoshop.